Press release


Mai 2016
A first in the global household electrical appliance market,
Boulanger makes 3D printable spare parts fully accessible to its customers.

For more than 60 years, Boulanger has catered to its customers’ needs and desires by helping them find the right technology for them, so they can get the most out of life

« To slow product obsolescence, customers must be able to repair their own high-tech devices and household appliances. It’s in this spirt that Boulanger decided to launch the world’s first spare parts open source hub called the “Happy 3D” platform. This is the first time ever that a company has published the blueprints of its own exclusive brands for the general public. In doing so, Boulanger hopes that other major brands will soon follow our lead.

If our customers’ products break, they can now download a template for the replacement spare part, and easily manufacture them on a 3D printer.

To make up for a scarcity of 3D printers, Boulanger will also put its customers in contact with a nearby 3D printer owner and train them in how to print in 3D via B’dom. »

Gaële Wuilmet, Director of Boulanger Services & Innovation and of B’dom.

Happy 3D, moving into the circular economy
Boulanger wants to help its customers create, maintain or even extend the life of the technology around us, as well as get the most out of its products. Through the launch of the “Happy 3D” platform, and in partnership with Cults 3D*, Boulanger aims to lead a community dedicated to using 3D printing for household appliances and multimedia.

Happy 3D, making DIY product repairs more accessible

Boulanger is the first retail home appliance brand to use open source technology to make accessible the spare parts of its own exclusive brands.
The platform provides 3D templates so customers can manufacture spare parts for their Listo and Essentiel B products. After a free download of these templates from the platform, the customer can print in 3D either at home or send out the part to be printed by a 3DHUBS* community member. By doing so, Boulanger is offering its customers an even quicker way to make their Essentiel B and Listo products fully functional again.

Thereby, as a manufacturer and distributor, Boulanger can also continuously supply spare parts for its products under warranty. What’s more, “Happy 3D” provides an alternative that meets the customer’s most pressing needs or that extends product life as an additional service

On this platform, customers can access a catalogue of more than 100 spare part templates for Essentiel b and Listo products, a catalogue that will likely expand over time to serve as many customers as possible.

The “Happy 3D » platform can be accessed via:

Customers can already print TV remote battery covers, refrigerator and freezer feet, oven and refrigerator knobs and handles, vacuum cleaner nozzles, among other things. And much more is to come.

An online forum instructs customers about how to go about printing in 3D properly.

Happy 3D, a reality for our after-sales service centre
Boulanger has already conducted tests under actual conditions in the Hauts-de-France region. Customers were able to reap the benefits of 3D printing, so their products would be fully functional again as quickly as possible.

A few figures

  • Boulanger has been selling 3D printers since 2014.
  • 21 models of 3D printers can be purchased starting at €300 in-store or at
  • Currently, the templates of 100 spare parts can be downloaded from Happy3D.
  • Happy3D has had a dedicated project team since November 2015.

B’dom trains and supports new 3D printer users
Created in 2006, B’dom is a personal services company specialised in new technologies. B’dom makes home visits or helps customers remotely with installation, training or maintenance of all connected household products, regardless of the brand or product origin. Every year, B’dom experts all over France help more than 55,000 customers get the most out of their products.

To assist customers in discovering the benefits of 3D printing, Boulanger has taken its ambition to the next level by combining the launch of the Happy3D platform with a customised B’dom offer.

This two hour and 30 minute training session called “My 3D printer & me » is for installing, configuring and for initiating users into the world of 3D printing via an at-home visit by a B’dom expert.

Provided at a cost of €229, 50% of which, or €114.50, this training course is tax deductible, and is already available in Paris.

For more information go to, the dedicated platform.


Please contact us if you wish to film in one of our stores, or to conduct an interview about the Happy3D platform.

* * Cults3D is a digital market place serving the French-speaking community. It’s a website that helps those who create 3D templates share them (either free-of-charge or paid) with people who want to manufacture all sorts of objects with their 3D printers.

** 3D Hubs is a platform that connects 3D printer owners with people who want to print in 3D. Customers who don’t own a 3D printer and who want to print a 3D object can do so in only a few days, close to home. To accomplish this, they need only to upload the 3D template they want, select their preferred Hub on the map of their town and send their request to the appropriate party. Thereafter, they can pick up their order from their 3D maker. The website ensures that the template uploaded is the correct one, and it calculates in real-time a price for each Hub. Payment is made on the website via an order management platform.

About Boulanger

With more than 60 years of experience in the field, Boulanger is currently France’s top home appliance and multimedia specialist. Every day, its 9,000 employees strive to provide Boulanger customers with the best in new technology from the 20,000 products found in its 125 stores, as well as via its app and on Customer satisfaction is the brand’s core concern, and Boulanger is committed to offering its customers tailor-made assistance through advice, financing options, warranty extensions, delivery, installation, training, after-sales service, telephone support, etc. Boulanger is also an own brand, and its Essentiel b range offers the best in technology at the lowest price.

Press contacts
Pascale Venot Press office
Christine Pigot-Sabatier
01 53 53 41 29 / 06 73 23 56 30